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Falstaff Magazin

 
Falstaff
First published more than 30 years ago, it remains Austria's most widely read lifestyle publication, with a circulation of more than 35,000. The magazine's success has led to the creation of multiple publications under the Falstaff name, notably the annually published ‘Falstaff Weinguide’, which has become a recognized authority on Austrian wine since its first edition in 1998.The company, Falstaff Productions, describes the magazine's readers as 'sophisticated bon vivants' and 'life-loving gourmets'. The name of the company is a reference to Shakespeare's character, Sir John Falstaff, the archetypal bon vivant later brought to the operatic stage by both Giuseppe Verdi and Antonio Salieri. As the Austrian wine consumer has taken on a broader, more international perspective in recent years, the magazine has widened its geographical scope; its pages are now filled with editorial, news and reviews from every corner of the wine world.
 
 
 
 
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